Updated: Q2 2025
Traction Media Inc., the operator of TractionLife.com, values your privacy. This Privacy Policy outlines our practices concerning the collection, use, and disclosure of your information through our website. This policy applies solely to information collected online.
Not an Affiliate Website
At TractionLife.com, we are committed to providing our visitors with high-quality content that is both informative and enjoyable. It is important to us that our audience understands that we are not an affiliate website. We do not sell products directly, nor do we earn commissions from the sale of products or services we review or discuss.
Our primary goal is to serve as a resource, offering insights and information on the latest gear and automotive trends to enhance your knowledge and enjoyment. Any product mentions or reviews are provided solely to inform and benefit our readers without any financial incentive. Our content is created with the utmost integrity and dedication to accuracy, without any direct financial benefit from the products or services featured. We may receive tested products for free, but this in no way impacts our objective review impressions.
We believe in transparency and building trust with our audience, and we want to assure you that our recommendations and content are not influenced by affiliate partnerships or financial motivations.
Information Collection and Use:
We collect limited personal information from you when you subscribe to our services (i.e., our newsletter) or interact directly with our website. The specific types of information collected will depend on your interactions with our site. Additionally, when you visit our site, Mediavine may collect and process information such as IP address, operating system, device type, browser, hashed email, geolocation, referral source, and usage behavior. This information is used to serve and optimize interest-based ads. Mediavine may share this data with its advertising partners (“Mediavine Partners”) to deliver targeted advertising.
Cookies and Tracking Technologies:
Like most websites, tractionlife.com uses cookies and similar tracking technologies:
- Session cookies are used to help you navigate the site smoothly.
- First-party and third-party cookies (via Mediavine) support interest-based advertising. These may include tags, pixels, beacons, etc.
- You can control or disable cookies through your browser settings, but note that some site features or personalized ads may be affected.”
Purpose of Data Collection:
- To provide and manage the services you request.
- To improve our website and customer service based on the feedback we receive from you.
Data Sharing and Disclosure:
- We do not sell or trade your personally identifiable information.
- However, some non-identifiable user data — such as IP address, device type, browser, hashed email, and usage patterns — may be shared with our advertising partner, Mediavine, to serve interest-based ads.
- This data is shared in compliance with applicable privacy laws and is used solely for ad targeting and performance optimization.
- We may also disclose your information when required by law, or to enforce site policies or protect rights, property, or safety.
Third-Party Links:
Our website may include links to other websites. We do not control these third-party sites, and they are not governed by this privacy policy. We are not responsible for the privacy practices or content of these sites.
Your Rights:
You have the right to access, correct, or delete any personal information we hold about you. You can also request a restriction on the processing of your information.
Changes to Our Privacy Policy:
Traction Media Inc. reserves the right to modify this Privacy Policy at any time. Any changes will be posted on this page with an updated revision date.
Contact Us:
If you have any questions about this Privacy Policy or our treatment of your information, please contact us.
Mediavine Programmatic Advertising (Ver 1.1)
The Website works with Mediavine to manage third-party interest-based advertising appearing on the Website. Mediavine serves content and advertisements when you visit the Website, which may use first and third-party cookies. A cookie is a small text file which is sent to your computer or mobile device (referred to in this policy as a “device”) by the web server so that a website can remember some information about your browsing activity on the Website.
First party cookies are created by the website that you are visiting. A third-party cookie is frequently used in behavioral advertising and analytics and is created by a domain other than the website you are visiting. Third-party cookies, tags, pixels, beacons and other similar technologies (collectively, “Tags”) may be placed on the Website to monitor interaction with advertising content and to target and optimize advertising. Each internet browser has functionality so that you can block both first and third-party cookies and clear your browser’s cache. The “help” feature of the menu bar on most browsers will tell you how to stop accepting new cookies, how to receive notification of new cookies, how to disable existing cookies and how to clear your browser’s cache. For more information about cookies and how to disable them, you can consult the information at All About Cookies.
Without cookies you may not be able to take full advantage of the Website content and features. Please note that rejecting cookies does not mean that you will no longer see ads when you visit our Site. In the event you opt-out, you will still see non-personalized advertisements on the Website.
The Website collects the following data using a cookie when serving personalized ads:
- IP Address
- Operating System type
- Operating System version
- Device Type
- Language of the website
- Web browser type
- Email (in hashed form)
Mediavine Partners (companies listed below with whom Mediavine shares data) may also use this data to link to other end user information the partner has independently collected to deliver targeted advertisements. Mediavine Partners may also separately collect data about end users from other sources, such as advertising IDs or pixels, and link that data to data collected from Mediavine publishers in order to provide interest-based advertising across your online experience, including devices, browsers and apps. This data includes usage data, cookie information, device information, information about interactions between users and advertisements and websites, geolocation data, traffic data, and information about a visitor’s referral source to a particular website. Mediavine Partners may also create unique IDs to create audience segments, which are used to provide targeted advertising.
If you would like more information about this practice and to know your choices to opt-in or opt-out of this data collection, please visit National Advertising Initiative opt out page. You may also visit Digital Advertising Alliance website and Network Advertising Initiative website to learn more information about interest-based advertising. You may download the AppChoices app at Digital Advertising Alliance’s AppChoices app to opt out in connection with mobile apps, or use the platform controls on your mobile device to opt out.
For specific information about Mediavine Partners, the data each collects and their data collection and privacy policies, please visit Mediavine Partners.
