Today, Jaguar confirms that it has agreed to a collaboration with singer songwriter Lana Del Rey as part of launch plans for the Jaguar F-TYPE. The all-new two-seater sports car will be revealed in Paris in September 2012.

“Singer songwriter, Lana Del Rey will collaborate with Jaguar on the launch of the all-new F-TYPE, a two-seater sports car that is a vivid representation of the vitality of the Jaguar brand,” said Adrian Hallmark, Global Brand Director, Jaguar. ” The allure of Jaguar is in large part due to its duality – a unique blend of authenticity and modernity, two values that we believe are shared with Lana in her professional achievements.”

JAGUAR AND LANA DEL REY