Hyundai HCD-14 Genesis Concept Takes Wraps off at the 2013 Detroit Auto Show
Hyundai today unveiled its design direction for future premium vehicles with its HCD-14 Genesis concept at the North American International Auto Show in Detroit, Michigan. With sales of 1,206 units, 2012 marked the best year yet for the Genesis luxury sedan in Canada. The HCD-14 Genesis concept builds on this success, showcasing dynamic styling elements and advanced features which could one day be found in Hyundai premium models. HCD-14 Genesis was created by the Hyundai Design North America studio in California.
HCD-14 Genesis conveys a fluidic-precision, liquid-metal design language. Craftsmanship and quality are conveyed via gemstone-like design surfaces. A bold front fascia surrounds brushed metal grille surfaces with a deep vertical grille opening. The rear corners of the hood incorporate heat extractor design accents that integrate seamlessly with the side mirrors. From the side profile view, classic rear-drive sport sedan proportions are conveyed by an extended dash-to-axle length, short overhangs, large-diameter wheels, a sharply-tapered greenhouse, and a short rear deck. The large wheels were developed from a mix of premium lightweight alloys with carbon fiber surrounding the voided areas of the wheel design.
Cabin Access: Rear-Hinged Rear Door
Opening the rear door reveals a rear-hinged configuration, with a single, oversized, brushed-aluminum hinge articulating diagonally from the rear door cutline. With both doors open, the cabin of the HCD-14 Genesis is inviting and spacious. Inside, a double-cresting-wave centre console design carries from the instrument panel through to the rear seats. This design-wave theme further influences the interior door handles and rear headrest hoods. The vehicle’s gauges and driver data are displayed via an eclectic fusion of both analog and digital sources, with aviation-derived design cues. The driver-focused cockpit offers an asymmetrical centre stack, with critical driving functions separated from passenger comfort functions. The centre console even includes an iPad tablet storage station, keeping it secure while driving.
Under the hood
To compliment the vehicle’s advanced handling technologies, the HCD-14 Genesis features Hyundai’s award-winning Tau V8 engine. This sophisticated 5.0-litre V8 features Gasoline Direct Injection (GDI) and Dual Continuously Variable Valve Timing (D-CVVT) for impressive power, low emissions, and surprising efficiency. HCD-14 Genesis uses optical recognition to identify the driver and initiate the starting sequence, while gear selection for the 8-speed automatic transmission is performed via paddle shifters. The vehicle’s exhaust is ceramic-lined and tuned for minimal backpressure, maximum horsepower at high engine speeds, and a deep baritone note. Cooling fins are integrated into the ultra-wide exhaust tips.