Dodge knows $85,000 is a lot of money for a Challenger Hellcat — even for a car that holds the world record for the fastest quarter-mile production car with an elapsed time of 9.65 seconds at 140 miles per hour (mph) or highest g-force acceleration of any production car at 1.8 g or highest horsepower V8 production car engine ever produced, or first-ever production car to do a front-wheel lift (sweet).
The Demon Crate: $1 for Upgrades
Hence, the 2018 Dodge Challenger SRT Demon comes with a personalized and serialized Demon Crate that unleashes this beast’s full potential. Plus, other mods are available for $1 a la carte.
Essentially, SRT Demon owners looking for add-ons — for everyday driving upgrades to drag strip enhancements — can do so for a dollar per item. From a front passenger seat (not included) to the Demon trunk carpet kit, you pay one buck.
As Tim Kuniskis at FCA puts it, “We worked very hard to build as much value into the Challenger SRT Demon as possible – features, performance, and exclusivity that simply can’t be duplicated with a goal of maintaining, and possibly even growing, as much future value as possible.”
Other upgrades at a dollar include:
- Cloth rear seat
- Leather rear seat
- Front passenger cloth seat
- Demon trunk carpet kit
- The Demon Crate is the big one, adding a long list of upgrades (yes, you pay a buck) including components that unleash the Demon’s 840 horsepower (from the stock 808-hp) and 770 lb.-ft. of torque.
2018 Dodge Challenger SRT Demon Upgrade Packages
For the big spenders, other optional packages include the Leather Front Seat Group ($1,595), Comfort Audio Group ($995), Painted Black Satin Hood ($1,995), Comfort Group, Leather Seats ($2,495); Painted Black Satin Graphics Package ($3,495); and a sunroof that’ll set buyers back $4,995.
Available in 15 exterior colours, the limited-edition Challenger SRT Demon hit the market Summer 2017, with 3000 units for US customers and 300 for Canadians. The car was built in Brampton, Ontario and arrived at dealers beginning Fall 2017.
Warranty included a three-year/36,000-mile limited vehicle and five-year/60,000-mile limited powertrain coverage.
