Newark, California-based Lucid Motors not only unveiled their new Air luxury electric sedan first teased back in 2016, but full pricing to go with it for all four trims available – something we don’t always get with these niche automakers.
Air models, release date, and full 2021 pricing
North Americans will get first dibs at the the new EV 4-door, followed by global distribution. As for availability, it appears the luxury EV maker is rolling out their top trims first, ending it off with the base Air model. A good move to get both electric-vehicle shoppers and tire-kickers alike better acquainted with the relatively unknown yet somewhat early player in this growing all-electric luxury market when it first opened its doors in 2007.
The first model to go on sale will be the range-topping Air Dream Edition, available spring 2021 with a $169,000 price tag, followed by the Air Grand Touring arriving mid-2021 at $139,000. The last two trims include the Air Touring model priced at $95,000 and the base Air starting at below $80,000, available late-2021 and 2022, respectively.
US Federal Tax Credit shaves off $7,500
Bonus for US shoppers, the federal government will kick in with a substantial $7,500 rebate just for going green; plus any additional credits as per State, if applicable.
This brings the Air’s pricing down a fair bit, actually starting at $72,500 (not $80k) after the rebate is applied.
Here’s a quick release date and price chart:
|Release Date||US MSRP||Price with $7,500 credit|
|Air (base)||Spring 2021||under $80,000||$72,500|
|Air Touring||Mid 2021||$95,000||$87,500|
|Air Grand Touring||Late 2021||$139,000||$131,500|
|Air Dream Edition||2022||$169,000||$161,500|
Competitors: how does the Lucid Air car stack up?
Expect the entry-level 2021 Air — the current champ for world’s most powerful and efficient luxury electric sedan — to start below $80,000, over $5,000 less than Tesla’s entry-level Model S Long Range ringing in at $85,000, and significantly less than Porsche’s new Taycan 4S starting at $150,900 ($185,000 for the Turbo S, in case you’re wondering).
Lexus with their hybrid ES 300h starts at around $41,810; not an all-electric car but a luxury sedan nonetheless. Volvo’s first all-electric vehicle, the Polestar 2, is well-priced at $61,200.
Sure, comparing pricing amongst competitors is clearly subjective, especially in this increasingly growing sustainable 4-door segment, Lucid has positioned themselves as a California-inspired car maker focused on the human experience, as they put it.
But backed by an estimated EPA range of over 500 miles and 0-60 mph in under 2.5 seconds, all packaged into a stylish sedan with a very distinct interior all at a reasonable $80k price point, the Air may just put the competitors like Tesla on notice.