This Challenger SRT Demon boasted the highest horsepower V8 production car engine ever produced

V8 monster gets the personal touch with the Demon Crate

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The Demon Crate: $1 for Upgrades

Dodge knows $85,000 is a lot of money for a Challenger Hellcat — even for a car which holds the world record for fastest quarter-mile production car with an elapsed time of 9.65 seconds at 140 miles per hour (mph), or highest g-force acceleration of any production car at 1.8 g, or highest horsepower V8 production car engine ever produced, or first-ever production car to do a front-wheel lift (sweet).

Hence, the 2018 Dodge Challenger SRT Demon comes with a personalized and serialized Demon Crate which unleashes the full potential of this beast. Plus, other mods for $1 a la carte.

2018 Dodge Challenger SRT Demon front wheels up

Essentially, SRT Demon owners looking for add-ons — for everyday driving upgrades to drag strip enhancements — can do so for a dollar per item. From a front passenger seat (not included) to the Demon trunk carpet kit, you pay one buck.

As Tim Kuniskis at FCA puts it “We worked very hard to build as much value into the Challenger SRT Demon as possible – features, performance and exclusivity that simply can’t be duplicated with a goal of maintaining, and possibly even growing, as much future value as possible.”

Other upgrades at a dollar include:

  • Cloth rear seat
  • Leather rear seat
  • Front passenger cloth seat
  • Demon trunk carpet kit
  • The Demon Crate is the big one, adding a long list of upgrades (yes, you pay a buck) including components that unleash the Demon’s 840 horsepower (from the stock 808-hp) and 770 lb.-ft. of torque.

2018 Dodge Challenger SRT Demon front wheels up

2018 Dodge Challenger SRT Demon Upgrade Packages

For the big spenders, other optional packages include the Leather Front Seat Group ($1,595); Comfort Audio Group ($995); Painted Black Satin Hood ($1,995); Comfort Group, Leather Seats ($2,495); Painted Black Satin Graphics Package ($3,495); and a sunroof that’ll set buyers back $4,995.

Available in 15 exterior colours, the limited-edition Challenger SRT Demon hit the market Summer 2017, with 3000 units for US customers and 300 for Canadians. The car was built in Brampton, Ontario and arrived at dealers beginning Fall 2017.

Warranty included a three-year/36,000-mile limited vehicle and five-year/60,000-mile limited powertrain coverage.

Demon Crate Photos:

2018 Dodge Challenger SRT Demon front wheels up

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Bringing the latest news including release dates, pricing announcements, product updates. With some glossy concepts and special edition rides in the mix.