2024 Jeep Wrangler First Drive Review

The new Wrangler still puts the accent on off-road performance rather than on-road cushiness - and that's how it should be. Our review, including the configurations, the hybrid 4xe, off-roading impressions, and more.

View our Wrangler YouTube video here.

St. George, Utah — When you have a vehicle with as loyal a group of owners as this, you make changes very cautiously. Jeep has kept the best of what makes the Wrangler a perennial favourite for off-roaders, but added enhancements that make it even better.

2024 Jeep Wrangler Release Date

Jeep says the 2024 Wrangler will arrive at dealers late Spring 2023; orders are now open. Prices range from the low $30,000s US ($40,000s CAD) to $87,595 US ($114,270 CAD) for the range-topping Rubicon 392—full pricing at the end of this article. All trim levels now offer a front bumper shaped to accommodate an optional factory-installed 3,628 kg (8,000 lb.)-capacity Warn winch (pretty much an off-roading essential). To accommodate the front-mounted winch, Jeep created a shallower seven-slot grill.

You can jump down here for complete configurations and trims, including their prices.

2024 jeep wrangler Willys parked on grass
2024 Jeep Wrangler Willys. Photo: Doug Firby

What’s new

Inside, Jeep has added a modernized instrument and screen cluster, with a 12.3-inch infotainment screen that is visible even in full sunlight and side curtain airbags. Outside, the antenna has finally been integrated into the windshield. Jeep has partnered with U.S.-based Adventure Guides to provide 200 detailed offroad maps free for 24 months and up to 3,000 maps on subscription. Only two Canadian trails are offered, both in Labrador, although Jeep officials say more trails will be added as trail riders submit data.

2024 Jeep Wrangler Engine Options: From Hybrid to HEMI

2024 Jeep Wrangler in red off roading in utah
2024 Jeep Wrangler. Photo: Doug Firby
EngineHorsepowerTorque
2.0L turbo PHEV 4xe375-hp470 lb.-ft.
2.0L turbo I4270-hp295 lb.-ft.
3.6L V6285-hp260 lb.-ft.
6.4L V8470-hp470 lb.-ft.

The 2024 Wrangler comes with four powertrain options, ranging from a spirited 2.0-litre turbocharged four-cylinder, with a rated 270 horsepower, 295 lb.-ft. of torque, right up to the very beefy 6.4-litre V8, which delivers 470 horsepower and 470 lb.-ft. of torque. In between those extremes is the ubiquitous and time-tested Pentastar 3.6-litre V6, rated at 285 horsepower and 260 lb.-ft. of torque.

We look at each engine in more detail here – Jeep Wrangler Engine Options: 4 Powertrains to Choose From

The 2024 Jeep Wrangler 4xe Hybrid: Really an off-road SUV?

2024 Jeep Wrangler High Altitude 4xe front view driving in Utah
2024 Wrangler High Altitude 4xe. Photo: Jeep
  • 375 horsepower (combined motor & engine)
  • 470 lb.-ft. of torque
  • 8P75PH PHEV automatic transmission, eight-speed Overdrive
  • Standard (all ESS models); all Wrangler 4xe models

The fuel-efficient 4xe, a plug-in hybrid (PHEV) combines the 2.0-litre turbo engine with a 400-volt, 17-kWh battery pack that drives two electric motors. The 4xe’s powertrain delivers a combined 375 horsepower and 470 lb.-ft. of torque, more than enough for highway driving and for crawling through the boondocks.

The 2024 Jeep Wrangler 4xe powertrain includes a 2.0-liter turbocharged I-4 rated at 270 hp and 295 lb-ft of torque.
The 2024 Wrangler 4xe powertrain, seen here, includes a 2.0L turbocharged I-4 rated at 270 hp and 295 lb-ft of torque. Photo: Jeep

It is efficient and powerful on the highway. Still, on the trail, there was an annoying surge as the vehicle transitioned from electric to ICE power in tricky rock-crawling manoeuvres. Jeep has also improved the Wrangler’s agility, with room for bigger tires, more ground clearance, and a floating rear axle on the Rubicon.  

2024 Jeep Wrangler Interior: Fit to purpose, from spartan to plush 

2024 Jeep Wrangler interior front
2024 Jeep Wrangler. Photo: Doug Firby

The entry-level Sport trim level is no frills, although even the cheapest Wrangler now comes with a modern 12.3” infotainment touchscreen. At the other extreme is top-end Rubicon 392, which features deep red leather seats with stitched trim and extra sound deadening. Even so, be prepared for road noise at all trim levels compared to more multi-purpose SUVs. 

2024 Jeep Wrangler Rubicon driving through desert in Utah with interior shot
2024 Jeep Wrangler Rubicon interior. Photo: Jeep

The Wrangler comes with Stellantis’s latest Uconnect 5 interface and wireless Apple CarPlay and Android Auto are standard. The onboard navigation system includes mapping for more than 300 trails, although all but two are for U.S. trails. A front-facing camera is a welcome addition. Interior space is still pretty limited, with a maximum of 784 litres of volume behind the back seat in the four-door model. 

We deep dive into the new Wrangler’s changes here – Jeep Wrangler Redesign: 2024 Changes to Know About

Tested: the new 2024 Wrangler’s off-road abilities

2024 Jeep Wrangler Rubicon rock climbing in white in Utah
2024 Jeep Wrangler Rubicon. Photo: Doug Firby

The enhanced driver tech, improved clearances, and options for up to 35-inch wheels are clear responses to features in Ford’s Bronco. But these changes, combined with enhanced driver tech (like a new front-facing camera), make the new Wrangler both more capable and easier to take off-road. A gnarly journey through deep sand and over seemingly impossible rock formations in southwestern Utah drove the point home. The deep drop-offs and steep angles punctuated what makes this rugged body-on-frame SUV a perennial off-roader’s favourite.

2024 Jeep Wrangler Rubicon offroading
2024 Jeep Wrangler Rubicon. Photo: Doug Firby

The new Wrangler is slightly more comfortable than its predecessors, but it still puts the accent on off-road performance rather than on-road cushiness. Other competitors are quieter and highway-friendly. But they invariably compromise off-road capability in the name of creature comfort. The Wrangler remains one of the best vehicles for beating through the backwoods. Visit our Jeep Wrangler page for more reviews and news.

2024 Jeep Wrangler in army green rock climbing in Utah
2024 Jeep Wrangler. Photo: Doug Firby

2024 Jeep Wrangler Configurations and Price

US Wrangler 2024 Pricing

All US prices exclude the $1,795 destination charge.

Model2-Door4-Door 4xe
Sport    $31,895$35,895
Sport S $35,395$39,395$49,995 
Willys    $39,395$43,395$54,735 
Sahara    —    $47,825$56,845 
High Altitude—    —    $66,995 
Rubicon    $45,395$49,395$60,585 
Rubicon X $54,895$58,895$69,085 
Rubicon 392$87,595

Canada Wrangler 2024 Pricing

Canadian pricing excludes a destination charge of $2,095.

2024 Jeep Wrangler Sport (two-door) $43,770 
2024 Jeep Wrangler Sport S (two-door) $46,770 
2024 Jeep Wrangler Willys (two-door) $50,770 
2024 Jeep Wrangler Sport (four-door)* $48,770 
2024 Jeep Wrangler Sport S (four-door) $51,770 
2024 Jeep Wrangler Willys (four-door) $55,770 
2024 Jeep Wrangler Sahara (four-door) $59,270 
2024 Jeep Wrangler Rubicon (two-door) $59,970 
2024 Jeep Wrangler Rubicon X (two-door)* $70,965 
2024 Jeep Wrangler Rubicon (four-door) $62,270 
2024 Jeep Wrangler Rubicon X (four-door)* $73,265 
2024 Jeep Wrangler Sport S 4xe* $59,995 
2024 Jeep Wrangler Willys 4xe $64,995 
2024 Jeep Wrangler Sahara 4xe $67,770 
2024 Jeep Wrangler Rubicon 4xe $73,270 
2024 Jeep Wrangler Rubicon X 4xe* $82,765 
2024 Jeep Wrangler High Altitude 4xe** $82,270 
2024 Jeep Wrangler 392 $114,270 
* new to Canada for 2024
**available exclusively as 4xe in Canada for 2024

2024 Jeep Wrangler Images

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