Doug Firby

I am a communications generalist with more than four decades of experience in online, blogging, newspapers, radio and magazines. I'm also a gearhead and an outdoor enthusiast. I write on cars, trucks, bikes and the auto industry for national publications. And I am president and publisher of Troy Media Digital Solutions.
https://bigtreecomms.com/
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Should You Buy a Used 2022 Toyota Sienna XSE?

Minivan & Van Reviews
This slightly underpowered minivan isn’t built for speed but shines as a solid, reliable, and fuel-efficient family hauler.

Review: Nokian One HT All-Season Tires

Better than most factory tires, competitively priced, with a great warranty, and built for longevity with minimal maintenance.

Exploring Jeep Easter Safari with the Updated 2024 Gladiator

Jeep Gladiator
A gathering of the faithful and the perfect place to test the updated 2024 Jeep Gladiator now stronger, safer, and more tech-enabled.

2024 Toyota Prius Prime XSE Review

Toyota EV & Hybrid
Thrifty hybrid electrifies with a sleeker, sportier image. The 2024 Toyota Prius Prime gains power, handles better and is more comfortable.

First Drive: 2024 Jeep Wrangler Improvements Should Make Fans Happy

Jeep Wrangler
Jeep has kept the best of what makes the Wrangler a perennial favourite for off-roaders but added enhancements that make it even better.

First Look: Mazda’s New 8-Seater 2024 CX-90 SUV

Full-Size SUV 8 Seaters
New crossover goes its own way on the road to luxury. But can it compete with other luxury 8-passengers SUVs?

2023 Subaru Ascent First Drive Review

Subaru Ascent
Refreshed 2023 Subaru Ascent stays true to company heritage, enhancing tech & adding convenience features.

2022 Toyota Tundra CrewMax 1794 Edition Review

Toyota Tundra
The elegant top-trim 2022 Tundra 1794 Edition adds a distinct Texas accent to the top-of-the-line Platinum trim edition.

2022 Ford Bronco Everglades First Drive Review

Ford Bronco
The only off-roader that comes out of the factory with rubber boots, the Bronco Everglades is built to get dirty - all accessories included.

First Drive: 2022 Ford Bronco Raptor is an Outlandish Off-Road Beast

Ford Bronco
Finding the Rapture in this outlandish off-road beast. We put the most powerful Bronco to the test.
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TractionLife is about hitting the road and enjoying life. We speak to new car buyers and motor enthusiasts who prefer the unbeaten path, paving their way in search of adventure, culture, and the best in gear. Let's go.